[@alux] 15 Wealth Building Habits That Quietly Make People Rich
Link: https://youtu.be/VF07FCbNpD8
Duration: 32 min
Short Summary
This Alux episode, featuring wealth manager Todd Rusman, presents 15 core financial habits that distinguish self-made millionaires from average earners, emphasizing that 88% of wealthy individuals read 20-30 books yearly and 65% had three or more income streams before their first million. The episode contrasts wealth-building strategies—where the rich invest 80-90% of income and use debt to acquire appreciating assets—against common pitfalls like lifestyle inflation, with supporting data showing 85% of actively managed funds underperform the S&P 500 over 15 years and Warren Buffett accumulated over 99% of his $154 billion fortune after age 60.
Key Quotes
- "Wealth is not an event. It's a habit repeated so many times, it becomes invisible." (00:00:12)
- "The only thing that moves you forward is the work that moves you forward. Everything else is theater." (00:00:55)
- "Amateurs focus on income. Professionals focus on the gap. The gap between what comes in and what goes out. Invested consistently is the actual engine of wealth, not the salary number, not the investment return. No, the gap." (00:00:37)
- "You are not paid for effort. You are paid for value. And value comes from skills." (00:00:50)
- "Debt is modern-day slavery. Somebody else is entitled to the fruits of your labor until every cent is repaid." (00:00:12)
Detailed Summary
Core Wealth-Building Principles
- Asset-First Mindset: Wealthy individuals earn income to acquire assets (property, stocks, businesses, intellectual property, employees), then spend only what those assets produce—never touching the principal, which keeps the "wealth machine" running indefinitely. A portfolio generating $40,000 annually in dividends allows spending without depleting the core wealth.
- Wealthy Use Debt Strategically: The rich borrow to acquire income-generating assets, while the poor use debt to consume depreciating items like cars and holidays. A striking example: 60% of Coachella attendees used Buy Now Pay Later (BNPL) to afford $599 tickets they couldn't afford outright.
- Skill Scarcity Drives Earnings: Bureau of Labor Statistics data shows the top 10% of earners make roughly 5.5 times more than the bottom 10%, primarily due to skill scarcity. The same copywriting skill can command $50 for a sales page versus $25,000 depending on client revenue level and conversion needs.
Reading and Learning Habits
- 88% of self-made millionaires read 20-30 books per year, while the average CEO reads 50+ books annually.
- High-net-worth individuals spend $50,000-$100,000 per year on personal development, with reported returns on coaching of 5.7 to 7.8 times the initial cost.
- Top executive coaches charge $300 to $5,000+ per session, with high-net-worth individuals commonly maintaining 2-3 coaches each costing $20,000+ per year.
Investment Behavior and Market Truths
- Over any 15-year period, 85% of actively managed investment funds underperform a simple S&P 500 index fund.
- Hartford runs analysis found that dividends reinvested (rather than withdrawn) accounted for 85% of total cumulative return of the S&P 500 since 1960.
- Compound interest doesn't meaningfully kick in until year 7-8, but most people exit their positions at year 2.
- $500/month investment comparison: At 10% annual return over 30 years = $1.13 million; same amount in a savings account at 0.5% = only $27,000.
- Investment rates by wealth level: Rich invest 80-90% of yearly income; upper middle class invests 60%+; most people invest 0-10%.
Warren Buffett and Compound Growth Case Study
- Warren Buffett's net worth at age 60 was roughly $3.8 billion; at age 95 it exceeded $154 billion—over 99% of his wealth was built after age 60.
- Tom Corley's research on 233 millionaires found that wealthy people track their net worth position obsessively.
- The episode emphasizes that wealth is built by being "directionally correct," not by having all answers before making decisions—indecision is positioned as the most expensive decision.
Income Streams and Diversification
- 65% of self-made millionaires had at least three income streams before reaching their first million.
- The wealthy play both offense (increasing income through skills, businesses, investments) and defense (tax strategy, controlled lifestyle) simultaneously, focusing on the gap between income and expenses.
- Tax strategy difference: Average person pays taxes on what they earn, while wealthy employ accountants to pay taxes on what remains after investments, reinvestments, and expenses—allowing compounding over decades.
Health and Longevity Connection
- A 13-year study published in the Journal of the American Medical Association tracking 1.4 million Americans found that people in the top 1% of income lived 14.6 years longer than those in the bottom 1%.
- 76% of multi-millionaires exercise at least 4 days a week versus only 23% of the low-income group.
- Recommendation: Allocate $30/month to personal development; investing in health reportedly adds 14 years to lifespan.
The 15 Financial Habits Recap (from most to least important)
- Decide and stay decided
- Invest in yourself (personal development)
- Track net worth monthly
- Think in decades
- Reinvest before rewarding yourself
- Invest consistently
- Build second income stream before you need it
- Live below your income
- Use debt as a tool for assets
- Build skills the market pays a premium for
- Don't spend the income, spend the interest
- Play offense and defense simultaneously
- Surround yourself with people ahead of you
- Be curious with purpose
- Progress first, busy work second
Key Philosophy
- Jim Rohn's principle: "You become the average of the five people you spend the most time with" (confirmed by Harvard researchers).
- Over 90% of wealth comes as a byproduct of how you move through life, not from how much you grind; wealthiest people build wealth from relationships created 20 years ago.
- The episode features Todd Rusman, described as an elite wealth manager for some of America's wealthiest families who mentors Alux app members.
Full Transcript
Show transcript
Most people will never know why they didn't get rich. They'll blame the economy, the government, luck, or other rich people for keeping them down. But around you, there are people quietly building wealth because they know and do something that you don't. Wealth is not an event. It's a habit repeated so many times, it becomes invisible. By the end of this video, you'll know exactly what those habits are, so you no longer default to the excuses. Here are 15 wealth-b buildinging habits that quietly make people rich. Welcome to Alux, the place where future billionaires come to get inspired. Number 15, they make progress first, busy work second, other people last. There is a brutal hierarchy that wealthy people follow every single day. Most people invert it without even realizing. You wake up, you wing it, and at the end of the day, you wonder why you made no actual progress. The only thing that moves you forward is the work that moves you forward. Everything else is theater. Out of everything you know you have to do, some things are easy or urgent work and some things qualify as important work. Your life gets better when you do the important work first. Every wealthy person knows this and has used it to build wealth. The thing that if completed makes the day worth it before anyone else gets a piece of them. They win the day as quickly as they can. So anything else they do counts as a bonus. With the valuable part done, you can then move on to bills, taxes, meetings, chores, whatever. Then everyone else, time with your partner, helping your friend, taking your mom to the store. Because here's the truth nobody tells you. If you don't aggressively claim that first slot in your own progress, busy work will sneak in and it'll steal it. And if there's no busy work, somebody else will fill your calendar with theirs. You can't escape work, so might as well do the kind where you never have to worry about money again. And that same discipline applies to where your attention goes when you're not working. Number 14, they are curious with purpose. Most people consume to escape. Wealthy people consume to grow. That single difference applied across a decade becomes one of the largest gaps in this entire video. Watch how a successful person enters a conversation. They ask questions. They listen. They walk away richer. The wealthy don't volunteer information they don't have to. They don't perform their knowledge in rooms where it doesn't help anyone. They ask, "How does that work?" More times in a single dinner than the average person does in a month. 88% of self-made millionaires still read 20 to 30 books per year. The average CEO reads 50 plus books per year. How many books did you read in the last 12 months? Maybe that's why there's a gap between you and them. When they read, it's books that change how they think. Strategy, business, or biographies of people who've built things. When they listen, it's to people who know things they don't. When they're online, they monetize it more than they consume it. Because you're supposed to get rich off the internet, not others getting rich off of you. Curiosity without direction is entertainment. Curiosity with purpose is compounding intelligence which allows them to make better decisions than everyone else. The compound effect over 10 years is almost impossible to overstate. And that same compounding effect shows up in the people you allow into your inner circle. Number 13, they surround themselves with people who are ahead of them. You'll become the average of the five people you spend the most time with. Jim Ran said it decades ago and Harvard researchers confirmed it. The people around you are either raising your ceiling or confirming your current floor. Not everyone you start with has the same appetite for wealth as you do. They don't have the same discipline and they're not comfortable making the same sacrifices you will. Do not sacrifice your future just to shelter others from the realization that they could have been more. Most people stay in circles where ambition doesn't make anyone uncomfortable. When the financial conversation stays safely vague, where being the most successful person in the room feels like a win. You can stay friends with them, but if they're not going where you're going, you have to leave them behind. The wealthy seek out rooms where they're the least experienced person there. Not to perform, to absorb standards they wouldn't set for themselves just yet. When you see how others move, your brain expands, but you have to see it yourself. When you see someone earn $100 million per year, making a few million is no longer something ridiculous. Find the room where you are the least impressive person in there. Walk in, shut up, and listen. Your network is not just your net worth. It's the ceiling you've silently agreed to accept. What the network teaches you eventually is that wealth isn't built one way. It's built two ways at the same time. Number 12, they play offense and defense simultaneously and they take chips off the table. Most people think about wealth as one-dimensional. Earn more, spend less. Pick one. The wealthy do both always. Amateurs focus on income. Professionals focus on the gap. The gap between what comes in and what goes out. Invested consistently is the actual engine of wealth, not the salary number, not the investment return. No, the gap. On the income side, skills, businesses, investments, multiple streams, all pushing earnings up. Every business problem you have can be solved by bringing in more money. On the outgoing side, tax strategy, controlled lifestyle, eliminated waste, all keeping costs down. The tax piece alone separates more wealth than almost anything else. The average person pays taxes on what they earn. The wealthy employ accountants to pay taxes on what's left after investments, reinvestments, and expenses. Every dollar not lost to tax is a dollar compounding for the next 30 years. They treat wealth like a video game. They take chips off the table. Every time they hit a major revenue milestone, they remove a portion of the winnings, park it in something safe, and never touch it again. Made an extra 20 grand that sets up your kid with a trust fund 18 years down the line. Business brought in 1 million in profit. All of it goes straight into something boring and untouchable, like a property that sends you money every month. The point is to make sure you're never poorer than you were at your highest moment. Most people lose their wealth not because they couldn't earn it, but because they kept all of their chips on the table forever. One bad bet, one downturn, one bad decision and they're back to zero. Don't be one of them. DCA in, DCA out. That's defense at the highest level. Now, the next habit is what makes that defense sustainable. Number 11. They don't spend income, they spend the interest. Now, this is the single most important principle on this entire list and almost nobody operates by it. Your job is to earn money so you can buy assets. The assets earn money so you can spend it. That's how you get and stay rich forever. But most people get this completely backwards. They earn income, they spend the income, they have nothing left to deploy. The income arrives, gets consumed, disappears, and the cycle repeats next month for the rest of their working life. The wealthy treat their income as fuel. For the majority of people, it'll be your primary wealth-b buildinging vehicle. So, use it to build wealth, not to artificially inflate a lifestyle. Your income is not supposed to be fun money. Income exists to be converted into things that produce more income. Property, stocks, businesses, intellectual property, employees, anything that generates cash flow without requiring more of their time. then and only then do they spend. But they don't spend the income. They spend what the assets produce. If your portfolio generates $40,000 a year in dividends, you can spend 40 grand a year and never touch the principal. The machine keeps running forever. If you spend the income from your job, you stop the machine before it ever starts. People earning $60,000 a year drop 10K on an international holiday and then complain about how everything is expensive. The sacrifice is not taking the trips, investing everything, and still working overtime. You eat right now so you can eat whatever you want later on. This is why the wealthy seem to have so much money. The job, the business, the active income, all of it goes back into the machine. Earn to acquire. spend what the acquisition produces. It's a different kind of relationship with money entirely. Some of you are in an abusive relationship where even if you wanted to, you wouldn't be able to invest anything because you failed at being able to move down expenses and increase your income. If you stick with it, eventually your income gets high enough for you to convert into assets, which is what number 10 is all about. They build skills the market pays a premium for. Then they find people willing to pay. Now here's the brutal truth about income. You are not paid for effort. You are paid for value. And value comes from skills. Two people, same city, same hours. One earns five times more. Not because they're luckier, because they built something the market doesn't have enough of. A specific rare high demand capability. sales, software development, financial analysis, high stakes negotiation, the ability to find and keep great people, marketing that actually converts. Bureau of Labor Statistics data, consistent across decades, says the top 10% of earners make roughly 5.5 times more than the bottom 10%. The primary differentiator is skill scarcity. But here's what almost nobody tells you. There are levels to every skill and there are levels to who you sell that skill to. A copywriter charging 50 bucks for a sales page is doing the same work as a copywriter charging 25,000. The skill might be similar. The audience is not. The promise and expertise is not. One is selling to firsttime entrepreneurs. The other is selling to people who already have a million-doll product and need 1% better conversion. The first one doesn't know how to move conversions by 1% yet. The wealthy figure out two things in parallel. They get genuinely better at the craft and they move up market into rooms where the same craft commands 10 times the price. Most people try to sell to other broke people because they speak the same language. You don't need a different skill. You need a better version of yours sold to somebody else who can pay for it. Your most recessionp proof asset is the one between your ears. Sold to the right audience. If you want a structured way to actually build these habits, the Alux app has coaching tracks built specifically around them. 15 minutes a day, daily sessions. Go to alux.com/app right now and try it free for 7 days. When you're ready, scan that QR code on screen for 25% off your yearly membership. Her members say the app paid for itself in the first week, so I don't know, maybe you should put it to the test. >> Number nine, they use debt as a tool, not a crutch. Now, there are two completely different relationships with debt. One builds wealth, one quietly destroys it. Poor people borrow to consume. Rich people borrow to acquire. When a wealthy person takes on debt, it's almost always to purchase something that generates more than it costs. A property, a business, an investment that produces yield. You use other people's money to make yourself richer. That's how significant wealth gets built faster than savings alone could ever allow for. When most people take on debt, it's for a car that loses 20% the day they drive it off the lot. A holiday they wanted to post about a wardrobe or an iPhone upgrade. Things that depreciate immediately and generate nothing. Last year, 60% of Coachella attendees used buy now pay later services to attend the festival. CLA, Afterpay, a firm splitting up a $599 ticket into four payments because they couldn't afford it outright, but wanted the photos. Let that sink in. These are people taking out micro loans to attend a music festival. Over 60% of buy now pay later borrowers are running multiple active loans simultaneously. Clara for the ticket, a firm for the outfit, Afterpay for the matcha latte. This is not a financial decision. This is a costume. In 2023, the average American credit card rate hit 22.8%, a historic high. The average card holder carried $6,51 in debt. That's $1,482 per year in interest on stuff already consumed. Debt is modern-day slavery. Somebody else is entitled to the fruits of your labor until every cent is repaid. Do not confuse what you think it's worth with how much money it'll make you. If it doesn't make you money or pay for the debt plus interest by itself, don't do it. You might think Bchella is worth it, but Justin's using your interest to buy more multif family properties with his billionaire wife. Number eight, they live below what they could justify. Now, this one breaks people's brains because from the outside, it looks like deprivation, but it's the most sophisticated financial move on this list. The wealthy are masters at not spending money they're allowed to spend. Three independent studies found that most American multi-millionaires live in ordinary homes, drive unremarkable cars, and actively avoid the status spending their peers assume is mandatory at their income level. Not because they can't afford it. No, because they understand what money does if it compounds instead. 52% of Americans say they would spend more if they earned more. According to a 2024 Cleaver real estate survey, not invest more, they would spend more. That is lifestyle inflation, the silent killer of financial progress that feels exactly like a reward while it's happening. The person earning $200,000 and spending $190,000 is in a way worse position 10 years from now than the person earning 100,000 and spending 65,000. The gap is everything. Okay? Looking wealthy and being wealthy are almost never the same thing. Choose which one you actually want. That gap multiplied across several sources of income is what really creates financial freedom. Number seven, they build the second income stream before they need it. Most people plan to diversify their income one day when things settle down, when there's more time, when the main job isn't so demanding, but that day is never coming. The wealthy build the second stream while the first one still works. Everyone else waits until the first one stops. A researcher found that 65% of self-made millionaires had at least three income streams before reaching their first million. Not after, before. Rental income, dividends, a side business, royalties, consulting fees, an online product. The form doesn't really matter at the start. The existence does. And here's the logic most people miss. The second stream doesn't need to be significant. It just needs to exist because once you've built one income source outside of the main paycheck, you understand the mechanism. The third comes faster. The fourth even faster still. That little additional income keeps the light on. The other one pays for the family holiday in case the primary one breaks. You're in a much better position to take another one seriously and develop it. That's how you don't go broke. The people around you who seem financially untouchable are not lucky. They built redundancy into their financial life long before anyone forced them to. One income stream is not a financial plan. It is a single point of failure waiting to be tested. Once you have those streams, the question becomes how to deploy them, which is where most people make the most expensive mistake of their financial lives. Number six, they invest consistently, not perfectly. The average person waits for the right time to invest. The wealthy just invest, then they wait. Over any 15-year period, 85% of actively managed investment funds run by professionals with Bloomberg terminals, PhDs, and full research teams underperform a simple S&P 500 index fund. as you're handpicking stocks while watching this. The expert majority cannot beat the average. This is not a flaw in the system. This is the system. $500 a month at 10% annual return over 30 years becomes $1.13 million. The same $500 sitting in a savings account at 0.5% becomes $27,000. That cap is not intelligence, not timing, not skill. It is one decision made consistently for 30 years without interruption. We don't spend money we don't see. And we have this unique ability to stretch our lifestyle to what is available to us. So if you automate the investment first, your lifestyle will only stretch as far as your remaining budget allows. Did you even know there's an option to set reoccurring payments to your investment account every time your paycheck hits? It's like you're paying your future first and then yourself. You want to have your mind blown? Rich people invest between 80 to 90% of their yearly income. Middle class families that will enter the upper middle class or of the rich class invest 60% or more of their income. Everybody else does zero or less than 10%. If you don't participate in the market, you don't get the rewards. Every 6 years, on average, the market doubles whatever money you invested. You start in your early 20s and by the time you're ready to start a family, you can afford to buy a place in cash or at least put down a solid down payment. But putting the money in is only half the discipline. What you do when the returns start arriving is the other half. And that's number five. They reinvest before they reward themselves. Because it's no secret that people like to treat themselves, right, immediately and automatically. A raise becomes a better apartment. A bonus becomes a holiday. A good month becomes a renovation or whatever Tik Tok got you romanticizing this month. It feels earned. It feels right. But as the great poet Biggie put it, mo money, no problems. Especially if you spent it. Who knew that if you spent your money, you end up with things and no money? Every time you spend money, you make Uncle Warren cry a little bit because you stopped compounding unnecessarily. And here's what that means in money terms. The wealthy run one rule before all others. Reinvest first, reward later, every time. Hartford runs analyzed S&P 500 returns since 1960. Dividends when reinvested rather than withdrawn accounted for 85% of the total cumulative return of the index over the entire period. 85%. Not from better picks, not from taking money out when the temptation to spend it was highest. No, the moment you pull money out of the compounding machine is the moment the machine stops growing. Leave it for longer than feels comfortable. That discomfort has a name. It's called compounding and it is working. The reason it works is the same reason most people never see it work. the timeline. Number four, they think in decades, not months. Ask yourself, what decision would my 70-year-old self be grateful that I made today? The wealthy plan in decades because they know the rules of the games are stacked for you when you do. Patience with compounding is a superpower regular people don't have, and they pay a price for it. Wealth barely moves for the first 5 years. Then it starts to move slowly in the next 10, then it runs. Time will pass either way. You might as well use it to make yourself filthy rich. Warren Buffett's net worth at 60 was roughly $3.8 billion. At 95, it was over 154 billion. Over 99% of his wealth was built after he turned 60. not from better investments in his 60s, no, from compounding that started in his teens, left completely alone. When you choose the present, you don't realize just how big of a chunk of the future you just sacrificed. As a rule of thumb, compound interest doesn't really kick in until year seven or eight. Most people exit their positions at year two. Cultivate the habit of patience and longer time horizons, and you're on the path to wealth. You just have to wait for it to arrive. The greatest competitive advantage available to anyone is simply being willing to wait longer than everyone else. But you can only wait if you know the score. Which brings us to a habit almost nobody runs. Number three, they know their net worth to the dollar every single month. You ask most people what they're worth and they'll tell you what they earn. But that's not the same thing. Not even close. Your salary is what someone pays you. Your net worth is what you've actually kept. Net worth is everything you own minus everything you owe. Assets minus liabilities. That number updated every single month allows you to keep score. You can earn well, feel fine, and have a negative net worth because of what you owe. It happens constantly. doctors, lawyers, high earners who look successful and are quietly drowning in structured debt. Tom Corley's research on 233 millionaires say wealthy people track their position obsessively. They know the number and they watch it move. Some of you have never calculated your net worth, so you don't even know how you compare to other people. Go to alux.com/nw and do it right now. It's free. We don't ask you for your email or anything like that and it'll compare your net worth with your peers from the same country and age group. Once you know your net worth, you can do your best to improve it. You can't grow what you don't measure. And most people are running a race they refuse to check the score on. That number reflects the value you've created in the world. And the most valuable asset in that calculation isn't even on the spreadsheet. Which leads us to number two. They invest relentlessly in themselves. An investment in yourself pays the best dividends. You are your most valuable asset. Everything else is just what the asset produces. The wealthy invest in themselves the way that most people invest in stocks constantly across multiple categories without questioning whether it's worth it. They have a dedicated budget for all of it. their body, their mind, their relationships, their skills, their environment. They pay for information and access consistently. Now, here's the breakdown on key investment behaviors of the wealthy. The 3710% rule. Many successful individuals invest 3% of their income for maintenance, books, courses, stuff like that. 7% for stepping up coaches, workshops, and the like. 10% when taking big leaps such as changing careers. The average high- netw worth individual spends between 50,000 to $100,000 per year on personal development. They do it because they get a massive return. When questioned, the average high- netw worth individual say the return on coaching is 5.7 to 7.8 times the initial cost. So, to put things into perspective, top executive coaches often charge between 300 to $5,000 plus per session. It's not uncommon to have two to three coaches helping you to excel at different things in your life, each one costing 20 grand or more per year. Yet, most people think a $20 book or a subscription to the Alux app is expensive. Do you see the disconnect here? Even if you're just starting out, you should allocate 30 bucks a month to personal development and watch your life compound. 76% of multi-millionaires exercise at least 4 days a week versus 23% of the lowincome group. They spend on their teeth, their sleep, their relationships, their environment. Investing in your health adds 14 years to your lifespan. According to a 13-year study published in the Journal of the American Medical Association that tracked over 1.4 million Americans across income levels, people in the top 1% of income lived an average of 14.6 years longer than those in the bottom 1%. 14.6 extra years of compounding, of living, of seeing the world. Do the math on what that does to a portfolio and to an individual. These are not separate habits. They're one habit applied to different domains because that extra edge leads to disproportional outcomes. You are the operating system. So upgrade that operating system relentlessly. All of it compounds. None of it is optional. Remember, your life is cheap because you think investing in yourself is expensive. And every habit on this list, including this one, becomes available to you the moment you make the most important decision of your financial life. Number one, they decided and they never undecided. Every single habit on this list is available to everyone watching this video. You don't need permission, capital, or a better childhood. You just need to pick something and stick with it. Turns out most plans are good plans if you don't freaking change it to something else halfway through. What if we told you there's a way for you to feel confident in your decisions and stop second-guessing yourself? Would that be life-changing? Let's see if we can install this function right now. Okay. Every good decision you make creates evidence. It's called proof of ability. And the more you have it, the more easy decisions get and the more confident you become. Confidence isn't a feeling you wait for. No, it is a byproduct of a track record that you built. The thing is, most decisions are reversible anyway if they don't work out the way you want them to. But you have to make the decision. And more importantly, see how it plays out fully before you back away. You don't really have much to lose anyway. This old life will be right here waiting for you to fall back on if things don't work out. But what if they do? The biggest mistake is thinking you need to have all the answers before you make a decision when in reality, wealth is built by being directionally correct. You might not get it right immediately, but every decision gets you closer and closer. And before you know it, your reality catches up with your goals and your dreams. That's why indecision is the most expensive decision you can make. Staying where you are is costing you what you could be. So be honest with yourself. How many of these habits do you actually deploy in your life? Here's a recap so you can check. 15. Make progress first, busy work second, other people last. 14. Be curious with purpose. 13. Surround yourself with people ahead of you. 12. Play offense and defense and take the chips off the table at every milestone. 11. Don't spend the income, spend the interest. 10, build skills the market pays a premium for, then raise the price. Nine, use debt as a tool, not a crutch. Eight, live below the income you could justify. Seven, build the second income stream before you need it. Six, invest consistently, not perfectly. Five, reinvest before you reward yourself. Four, think in decades, not months. Three, track your net worth every single month. Two, invest relentlessly in yourself. And one, decide and stay decided. And of course, we saved a bonus for those of you who watch these videos until the very, very end. And today's bonus, the highest lifelong returns come from a very different source. Now, Todd Rusman is an elite wealth manager for some of the wealthiest families in America. He's also one of our mentors and agreed to coach the members of the Alux app on what exactly he does behind private doors. One of the things he sees over and over again is the wealthiest people don't get rich from investments, but from relationships they built 20 years ago. Chance encounters lead to relationships that lead to building a network that allows you to invest together, to open doors you didn't know were there in the first place. It's not obvious in the moment, but if over 90% of your wealth will come as a byproduct of how you move through life, not from how much you grind, well, it might be time to focus on building relationships outside of your current circle. Todd will live coach our app members and give them the playbook he uses for his clients. You're not going to get opportunities like this very often, okay? A yearly subscription to the Alux app gets you access to experts like Todd, a private network of high- netw worth individuals and proprietary coaching sessions. If you tried the app a few years back, you might want to give it another go, okay? It's had a lot of improvement. It costs $1.99 a year, but if you're coming back to the app, scan this QR code and we'll match our original price of $99 a year from when we launched exclusively for this month. And if you're one of the true aluxers, write the word insider in the comments and we will see you inside the app.
![[@alux] Summarizer](https://summaries.pages.dev/img/logo.webp)
